About Me
Experienced and passionate about digital design

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ABOUT ME

I studied Graphic Design at university and started my career in printed publications. Now, many years on, I’m a creative interface designer specialising in user-centred design across multiple screen sizes.

I have been freelancing for nine years, working with award-winning agencies and in-house teams. I‘ve worked on a diverse range of projects including global responsive websites for high-end products, mobile apps, iBooks, brand identity and concept-driven pitches.

I am passionate about creating beautiful and functional digital experiences.

SKILLS

User Interface

  • Art direction
  • Creating complete design systems
  • Icon design
  • Illustration
  • Interaction design
  • Mentoring other designers
  • Working in cross-functional teams


User Experience

  • Initial design sprint - creative ideas and brainstorming
  • Design of prototypes
  • User testing
  • Iterative design process
  • Help with accessibility and QA testing

I use: Sketch, Zeplin, Photoshop, Illustrator, Invision, Principle, Marvel, InDesign, Axure, OmniGraffle

MY LATEST CONTRACTS

Waitrose & Partners, April 2018 - October 2018 
Senior UI Designer

Working within the Waitrose digital experience team to assist the gradual roll-out rebranded assets and develop a new UI library of global elements. Working along side John Lewis teams to ensure brand consistency. 


John Lewis & Partners, Sept 2016 - April 2018 
Senior UI Designer

Working in agile teams within JL.com, specifically working on product pages (new features and improvements) and a new proposition for Made to Measure Blinds, which includes brand new UI. I work closely with UX designers and front-end developers. I have also helped develop a responsive grid for the JL mobile site.

Spark 44, Jul 2016 - Sept 2016
Senior UI Designer

Spark 44 is an agency owned by Jaguar Land Rover. I worked within the digital design team providing support for ongoing projects as well as working with an agile team creating a new ‘Help Me Choose’ feature for Land Rover.

huumun, Feb 2015 - Jun 2016
Senior UI/UX Designer

huumun is a digital pharmaceutical agency. I worked as Lead UI Designer in a project team creating a global responsive website for a major brand in HIV medicine. I created the initial designs and visual guidelines (UI kit) for this website.

Brainstorm Communications, Oct 2014 - Feb 2015
Senior UI Designer

Creating a global responsive website for Häagen-Dazs. This involved creating initial design concepts, page templates, an icon library and UI kit to assist the global roll-out.

BSkyB, Mar 2014 - Aug 2014
Senior UI/UX Designer

Working along side UX designers and developers in agile teams within Sky’s e-experience department. Specifically designing for Sky.com ‘Shop’ and ‘My Sky’ areas.

WHAT PEOPLE ARE SAYING

“Anna has played an essential role in the Brandwidth creative team. Great design skills, great results and a great team player.”

Dean Johnson FCSD
Head of Innovation, Brandwidth Group

“Anna is an extremley talented designer… working with her is both a smooth and enjoyable experience.”

Sara Alston
Digital Producer, Rawnet

“No matter how narrow the brief, her ideas are always exciting, current and, importantly, appropriate…”

Jenny Tandy
Associate Director, Red Consultancy

PROJECT WORK

View the projects below to find out more.

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